Pre-Paid Funeral Plans

Flexible Funeral Plans, Golden Charter Plan

69% of people made provisions specially to pay for their funeral before they passed away.

Sun Life Cost of Dying Report 2023

A funeral plan can be a safe, secure and cost-effective way to plan ahead for yours or someone else’s funeral.

The Independent Way Plan allows you to tailor make your funeral plan, no matter how simple or unique. You can specify every detail in advance and guarantee the G. Seller funeral director services.


A funeral plan with G. Seller, from Golden Charter will make sure you get Your Funeral, Your Way; no matter how simple or unique that may be.

How do Pre-Paid Funeral plans work?

We put together your funeral plan with the same level of detail as if it was today, no detail is too small to be taken into consideration.

A lot of decisions don’t necessarily incur a financial cost but are still important for your family to know. For example, whether you’d like to be dressed in your own clothes, what music you’d like to be played, where you’d like the funeral cortege to leave from, what your favourite flowers are or whether you’d like the curtains at the crematorium to be left open or be closed to name but a few. This is part of our promise to you that we will go through all the finer details that truly gives you the funeral you want and without any uncertainty for your loved ones.

We recommend arranging an appointment with one of our fully trained consultants to go through everything at your pace (either at your home or in our funeral home, whichever you are most comfortable with), without any pressure or obligation. We are here to look after you as if you were part of our own family.

To arrange an appointment, please call one of our fully trained consultants on 01455 637457 or please click here

G. Seller & Co. Ltd is an appointed representative of Golden Charter Limited trading as Golden Charter Funeral Plans which is authorised and regulated by the Financial Conduct Authority (FRN: 965279) 

What our clients think

When my fiancee passed away, Kate was amazing, nothing was too much trouble she went above and beyond to make sure the funeral was perfect for her. Kate was always at the end of the phone if we needed her and made us feel like a friend. I would definitely recommend Sellers as they are very accommodating, and sympathetic to everything at such a sad time x
I can’t thank G Sellers enough for the kindness and respect shown to us on the death of my husband David. They helped the family through what has been the most difficult time of my life. Thank you Kevin and all the team at Sellers.
When my wife’s sister died as Covid was striking in March last year, organising her funeral from a distance appeared daunting. However from my first meeting with Joe, then Amy, Tom and Kate (on the day of the small funeral) the service and care we received has been simply exceptional. We were only able to inter her ashes on Friday, but throughout the standards have remained extremely professional and sympathetic and the new family memorial stones provide a beautiful lasting tribute . Thank you all so much!
When my mother wanted a pre paid funeral plan to ensure everything was to her wishes G Seller provided an excellent service in association with Golden Charter. Amy Barsby arranged a home visit and was friendly, professional and explained the whole process and answered all our questions expertly. The care and attention to detail shown by the Barsby family and the team at G Seller was excellent.

How much do Pre-Paid Funeral plans cost?

Planning ahead makes great financial sense. The average cost of a funeral has increased by 20% in 10 years*, mainly due to the increase of third-party costs such as crematorium fees. This means that this has outstripped inflation in recent years and therefore there is no guarantee your bank or building society savings will cover the cost of your funeral.

The cost of a Pre-Paid Funeral Plan depends on the funeral service you would like. To compare funeral plans please click here

*SunLife Cost of Dying Report 2013 to 2023. There will only be more to pay at the time of the funeral if the third party costs exceed the itemised allowance when you buy your plan, or if the costs increase by more than the growth of your plan.

Are there any costs not covered?

In an Independent Way Plan, you can itemise all the costs associated with your funeral. G Seller guarantee their funeral director services at today’s prices.

You can itemise all third party costs associated with your funeral too. There will only be more to pay at the time of the funeral if the third party costs exceed the itemised allowance when you buy your plan, or if the costs increase more than the growth in your plan.

To arrange an appointment, please call one of our fully trained consultants on 01455 637457 or please click here

Do you cover all types of funerals?

We can put together a funeral plan for any type of funeral, no matter how simple or unique that may be. They are tailored to you so you can get Your Funeral, Your Way.

A personal service

Our Promise is that we will make sure that your funeral plan is put together properly and seamlessly. This means it will make sure there is no uncertainty about your final wishes for your loved ones. Therefore, they will be spared much of the stress and uncertainty of organising your funeral when you sadly pass away.

We only work in association with a trusted partner; we are appointed representatives of Golden Charter. As one of the UK’s largest plan providers*, Golden Charter has helped 900,000 people make funeral provisions** so we’re completely confident in offering their plans to you.

The Independent Way Plan allows you to tailor make your funeral plan, no matter how simple or unique. You can specify every detail in advance and guarantee the professional service costs within G. Seller’s control. You can itemise all third party costs associated with your funeral too. There will only be more to pay at the time of the funeral if the third party costs exceed the itemised allowance when you buy your plan, or if the costs increase more than the growth in your plan.

*correct as of March 2023

Is my money safe?

G. Seller only work in association with Golden Charter.

Your payments are held within the Golden Charter Trust. With £1.2 billion* under management, the Trust is operated by a Board of Trustees, completely independent Golden Charter. Their role is to hold your payments and ensure that the funeral director services in your plan can be paid for at the time they are required – however far into the future that may be.

For more information on how your payments are protected, please visit goldencharter.co.uk/faqs

*Confirmed by Golden Charter Trust’s audited accounts at 31st March 2023

Arrange your pre-paid funeral plan today

If you have any questions, queries or would like to explore more about these options, please contact us to make an appointment. This can be either at our funeral home or in your own home, whichever is the most convenient for you. There is no obligation, we are here to look after you as if you were part of our own family.

Planning ahead gives you and your family the peace of mind that you’ll have Your Funeral, Your Way. We are here to help and guide you every step of the way.


Joseph Barsby
Managing Director